Sales and business growth
Full programme Sales and business growth
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Description
In order for your business to thrive in its marketplace, you need to consistently maximise sales. In this programme we'll be taking a look at how to maintain healthy sales figures and also focus on methods of growing your business, covering a range of topics from franchising to ensuring you have the best sales team in place.
Key points discussed
- Franchising
- Developing a successful sales strategy
- Researching your customer base
- Setting up a sales team
Strands in programme
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1. Clive Brooks
Clive Brooks on how franchising helped to move his music-based business to the next level.
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2. Cathryn Hayes
HSBC's Cathryn Hayes outlines how franchising is a useful option for businesses looking to grow.
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3. David Bull and Martin Fairn
David Bull hears from sales training expert Martin Fairn on how to build an effective sales strategy.
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4. David Bull
David Bull runs through some crucial factors to consider when looking to boost sales.
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5. Researching and targeting customers
Our pointers on identifying and capitalising on sales opportunities.
